Marketing Manager
Full Time - Home Office, Post Falls, Idaho
Marketing Manager
Job Summary:
The Marketing Manager will develop and implement the company’s web and print-based marketing strategy to promote the company’s brand, attract visitors and potential leads, and generate internet sales.
Duties/Responsibilities:
- Plans and implements web-based and print media marketing strategies and campaigns via the company’s websites.
- Collaborates with web development and design teams; provides guidance on marketing-related aspects of the company’s web presence.
- Develops and expands company’s web presence through social media, email, web advertising, and other online sources; promotes company brand through these channels.
- Drafts, implements, maintains, and revises online marketing campaigns to drive sales and revenue to the company.
- Coordinates with other marketing team members to ensure active promotions and campaigns are represented on the websites.
- Collaborates with web design, development, and content staff to monitor and improve search engine optimization (SEO) results for the company’s sites.
- Maintains current knowledge of trends and developments in online marketing.
- Performs other related duties as assigned.
Required Skills/Abilities:
- Extensive knowledge of marketing principles and strategies.
- Excellent written and verbal communication skills.
- Proven ability to plan and implement marketing campaigns.
- Excellent organizational skills and attention to detail.
- Excellent time management skills and ability to meet deadlines.
- Proficient with Microsoft Office Suite or similar software.
Preferred Skills:
- Commercial Photography
- Fluency with Adobe Creative Cloud programs, specifically; InDesign, Photoshop and Illustrator.
